Mobile marketing is a proven way to access an enormous and potentially untapped audience, for your products and services. Today, most people have a mobile device, which may include a smart phone, tablet or similar gear.
Promote your mobile marketing campaign by making it a tool for customers to receive special offers and discounts. Reference it in your other advertisements, as well as on your site and your social media profile. Consumers will be more likely to sign up for your mobile campaign if they think it will benefit them. Present your mobile campaign as a great way to have fun and stay informed of special offers.
Whenever you are promoting an event, make sure to use multiple marketing mediums. For example, if you are having a big inventory sale, then use direct mail to send a glossy flyer announcing your event. Follow up with an email and an MMS reminder before the beginning of the sale.
Implement a usability test. You need to be certain that customers can see the stuff you are sending to them. Ask your family and friends to accept testing messages from you, check them and give you feedback before you formally launch your mobile campaign.
Send a reminder to your mobile marketing list a few hours before a sale or event begins on your website. Some customers might not know that it’s happening, or maybe they just forgot, so this reminder could increase your sales.
Social Networking Sites
Make sure to be noticed on all of the well known social networking pages. This helps people find your business. Focus on the core social networking sites at first, then expand to lesser-known sites. At bare minimum, make creating a Facebook page a business priority. Foursquare and Twitter are also important social networking sites to consider.
Get involved with a picture-to-screen campaign. This is a technique that allows customers to send in their own custom photos that involve a current topic or product. Once your customer has taken their shot, through the use of short codes, they can have them instantly posted digitally for everyone to see. You can display these pictures in any format you wish.
The future of mobile marketing is amazingly bright. Demand for mobile gadgets is not slowing. Mobile marketing will soon become the fastest way to reach your customers. By using the techniques in this article you will be able to effectively get your message to people. Best of luck in your marketing!
How To Run A Top Mobile Marketing Campaign
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